Mr Viral
WEBWIRE – Thursday, April 3, 2025
What to know
Converse has signed Boston Celtics guard Payton Pritchard to its roster of NBA athletes.Pritchard embodies the Converse Basketball spirit of creativity, self-expression and performance, and he will partner with the brand to amplify his passions on and off the court.Pritchard joins Shai Gilgeous-Alexander and Kelly Oubre Jr. as Converse athletes testing the limits of performance and design, fueling self-expression, and driving progress in the world of basketball.
A champion in every sense of the word, Boston Celtics guard Payton Pritchard has already made a lasting impact on the citys storied basketball history. Now hes joining a venerated list of Celtics to don the Star Chevron as the newest member of the Converse Basketball athlete roster.
Whether hes igniting the TD Garden crowd with a half-court shot or making a statement in the tunnel, Pritchard shares the Converse Basketball spirit of creativity, self-expression and performance, making him a fitting partner for the brand.
As a player, Im always looking for ways to push the boundaries of whats possible, and Converse shares that same mindset, says Pritchard. Im excited to join the Converse Basketball family and help inspire the next generation of athletes to find their voice and express themselves on and off the court.
Converse continues to define what it means to be a basketball brand that embodies the nexus of sport, culture and fashion. In partnership with Pritchard, Shai Gilgeous-Alexander and Kelly Oubre Jr., the brand is testing the limits of performance and design, fueling self-expression and crafting products that empower athletes of all levels to make their mark.
With a shared commitment to the sport and our community, Payton and Converse are poised to make an impact in the world of basketball, both here in Boston and beyond, says Converse CEO Jared Carver. As Converse Hoops continues to gain momentum, were excited to partner with Payton, amplify his passion and commitment to the game, and inspire a new generation of creatives to follow in his footsteps.
Pritchard will wear the All Star BB Trilliant CX for the remainder of the 202425 season.
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