The Lagos State Government recorded an impressive economic boost during the December 2024 festive season, generating $71.6 million in revenue.
Hotels accounted for $44 million, while short-let apartments contributed $13 million, reinforcing Lagosā status as a leading hub for tourism and entertainment in Africa.
These figures were disclosed during the review of the āLagos State Detty December 2024/2025 Report,ā chaired by Mr. Idris Aregbe, Special Adviser to Governor Babajide Sanwo-Olu on Tourism, Arts, and Culture.
The Lagos Press Office, in a statement released on Monday, highlighted the findings, emphasizing the critical role of the festive season in driving economic growth.
āLagos State once again proved why it is the tourism and entertainment capital of Africa with an extraordinary December 2024 season as it generated over $71.6 million in revenue across tourism, hospitality, and entertainment sectors. Ā
āDuring the season tagged āDetty Decemberā, hotels alone accounted for over $44 million, while short-let apartments contributed over $13 million, underscoring Lagosā immense economic potential as a destination city,ā the statement read in part.
The report highlighted that āDetty Decemberā season featured an array of events that drew large audiences, including locals, international tourists, and members of the Nigerian diaspora. Notable events such as the Greater Lagos Fiesta, Mrs. Universe Africa, Rhythm Unplugged, African Fashion Week, and the Spotify Wrapped Concert contributed to the festive buzz, attracting attendees eager to experience Lagosā unique energy.
Tourism during the season not only brought economic benefits but also served as a platform to celebrate Nigerian arts, culture, and music on a global stage.
More insightĀ Ā Mr. Aregbe further acknowledged that the success of the season is a testament to the visionary leadership of the Lagos State Government. He emphasized the governmentās unwavering commitment to nurturing growth in the tourism and entertainment sectors, which laid the foundation for the remarkable success of Detty December.
He highlighted that tourism is a key driver of both economic growth and cultural preservation for Lagos, with the December āEmberā season playing a pivotal role in sustaining this momentum.Aregbe also commended the creativity and resilience of Lagosiansāfrom local artisans to entrepreneurs in hospitality and entertainmentāwhose contributions were crucial to the seasonās achievements.The statement also pointed out that the insights gained from Detty December will inform the 2025 āLagos Tourism is Risingā campaign.This initiative is set to build on the stateās cultural and economic strengths, with plans to expand tourism offerings, create more opportunities for residents, and solidify Lagosā status as a global hub for tourism and economic excellence.
Caleb Obiowo Caleb Obiowo has a degree in Urban and Regional Planning from the University of Uyo. With over three years of experience writing about a range of topics, Caleb is dedicated to educating his audience through useful content. He is currently an analyst at Nairametrics focused on exploring the Nigerian transportion, construction, and real estate sectors, among others.
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