November Movie Star Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for film actors!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular movie stars, using big data collected from October 19 to November 19.

Ryu Seung Ryong shot to the top of this month’s list after seeing a staggering 224.04 percent increase in his brand reputation index since October. The actor’s total score for November came out to 2,994,098.

High-ranking phrases in Ryu Seung Ryong’s keyword analysis included “Amazon Bullseye,” “archery,” and “comedy,” while his highest-ranking related terms included “achieve,” “relate,” and “comfort.” Ryu Seung Ryong’s positivity-negativity analysis also revealed a score of 85.02 percent positive reactions.

Park Seo Joon came in at a close second for November with a brand reputation index of 2,914,737.

Gong Yoo took third place with a brand reputation index of 2,772,234, marking a 61.73 percent rise in his score since last month.

Meanwhile, Um Tae Goo ranked fourth with a brand reputation index of 2,748,996.

Finally, Song Seung Heon rounded out the top five with a brand reputation index of 2,696,941, marking a whopping 385.43 percent increase in his score since October.

Check out the top 30 for this month below!

Ryu Seung Ryong
Park Seo Joon
Gong Yoo
Um Tae Goo
Song Seung Heon
Cha Seung Won
Lee Jung Jae
Ma Dong Seok
Kim Tae Ri
Lee Byung Hun
Yoo Hae Jin
Jung Woo
Han Suk Kyu
Jung Hae In
Kim Hye Soo
Lee Je Hoon
Ra Mi Ran
Lee Jin Uk
Lee Seo Jin
Kim Nam Gil
Jung So Min
Lee Jun Hyuk
Go Yoon Jung
Lee Ha Nee
Jang Dong Gun
Go Min Si
Lee Young Ae
Kim Ji Young
Lee Jong Suk
Lee Dong Wook