Mr Viral
Campaigns and awards to honour the gaming sector’s rich diversity and leading figures are not a new concept. But speaking to iGB this week Global Gaming Women Vice President Lauren Bates says the quality of nominations across these campaigns has increased significantly in recent years.
It shows how the calibre of work being carried out in the sector and the focus on diversity has increased significantly. Bates joins iGB’s Most Influential Women judging panel for the second year in a row.
“I sit on numerous panels,” Bates notes. “And I can tell you the calibre, the diversity and the quantity of nominations have increased exponentially. Which is exceptional and extremely exciting.”
Bates has helped grow the leading Global Gaming Women group to a multinational, multi-faceted entity which supports career growth and hosts a huge number of events for women within the sector.
She is also vice president of sales for slots supplier giant Light and Wonder and is based out of Las Vegas.
Casting back on Global Gaming Women’s developmental stages, she says the group came to the fore at a time when the sector really needed it. “When I looked around there wasn’t a lot of females. So we [were] really trying to create that opportunity for connection and community.”
Bates urges those with any interest in submitting to iGB’s Most Influential Women campaign to “just do it” and to encourage peers to make their own submissions.
Look out for additional interviews throughout the Most Influential Women campaign, to support the call for submissions.
Nominations are now open and can be made here. The survey will close on 31 October and winners will be announced in late November.
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